ETI is made up of three divisions:  ETI Empire Direct, ETI Global and ETI Digital Technology.  Located in Anaheim, California, ETI has been in business for 30+ years and manufactures and distributes a variety of dental products including Optic™ Scanning Stone.  Underscoring its commitment to advanced dental technology, ETI launched a new CAD/CAM division called ETI Digital Technology partnering with Medit (desktop & IO scanners), Exocad Software, Dental Wings, Roland DGA, Stratasys and CIMsystem MillBox CAM Software.  With Medit's T710, T510, T310 and i700 & i500 IO scanners and Exocad Open CAD software, Roland’s outstanding DWX dental series of milling machines and MillBox innovative CAM software, ETI truly provides the most advanced “state of the art” digital technology.  


ETI Digital Technology is the only distributor that sells, trains and supports the combination of the leading manufacturers like Medit, Exocad CAD, Roland, MillBox CAM Software, and Stratasys in the U.S.  In addition to our strategic partners, ETI Digital is equally proud of our training and after-sale support department.  Our Director of Sales and Operations, Valerie Poon and our entire team bring more than 50+ years combined of lab technology experience as we've worked with numerous CAD/CAM systems for over 10 years.  Our whole team cares about every dental laboratory that comes on board with us.  They are not identified as a customer number or a dongle number—they are truly our “Lab Partners.”


We have a philosophy that it does not matter how large the lab is or how much they purchase—what matters is they know they have received the best deal, training, customer service, materials and technical support from their supplier.  We will help resolve our partner labs’ current issues whatever they may be.  In fact, ETI Digital Technology is more concerned about post-purchase support than about the original sale.  That is how their core business at ETI Empire Direct has made it work so well for so long- giving superior products with superior service and support only a phone call away and delivered direct to the laboratory.  ETI Digital Technology strives to be your “Complete Source for the Future.”

About ETI Digital Technology

Meet your ETI Digital Technology Team

(Hover over team member for more info)

Steve Young

Steve Young started with ETI in 1995 heading up the sales and marketing department and became a partner in 1999. He assumed the position of President in 2006 and now oversees all areas of the company with an emphasis in the continued development of their core business as well as expansion into Digital Dentistry.


Valerie Poon

Valerie Poon has 10+ years of Sales & Marketing expertise and experience in Digital Dentistry and Laboratory sales. Her passion is to provide the best customer service and on-going support for all of our customers. Supporting our family of successful laboratories to grow profitably and productively is what motivates Valerie to be part of ETI Digital Technology every day!

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Director of Sales
& Operations

Joann Huerta has worked in office administration & customer service for over 8+ years. She has joined the ETI Digital Technology team and is committed to providing exceptional customer service & extraordinary support to our team! 

Jo Ann Huerta

Front Desk

Macario Zamora-Lajes

Macario has years of experience within the marketing & administrative field. His passion to learn and grow in this field has given him the ability to truly flourish and expand his creative ideas! In addition, ETI Digital Technology's creative freedom motivates Macario everyday!

Sales & Marketing Assistant

Lulu Lopez

Lulu Lopez has over 10 years of experience in working with dental labs and customer service! Lulu recently joined ETI Digital Technology as a Digital Support Specialist and is dedicated to providing our customers with the best service and support.

Digital Lab Specialist
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Sergio Magana

Sergio Magana has 20 years of experience in the Orthodontic field as an Orthodontic assistant and Laboratory technician. He has always had a passion to provide the best possible treatment and customer support. He is now excited and focused on the success and growth of ETI Digital Technology.

Additive Manufacturing Specialist


You've got Questions?  We've got the Answers!  Contact ETI Digital Technology today!

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955 North Shepard Street

Anaheim, CA 92806

Direct: 714-238-1490

Toll-Free#: 800-451-7778

ETI Digital Technology’s Technical Support Connection

For ETI Digital Technology’s online demonstrations and technical support, please call us at (714) 238-1490 and a Session ID will be provided to you for the proper remote connection with our team. Technical support is available Monday - Friday from 8 AM to 5 PM PST.